Moonstone creates effective Websites, designed to meet your specific marketing and business objectives. Our designs reinforce your brand image and positively differentiate you from the competition. We speak to the target audience through design and navigation, and our sites keep your audience engaged. Every part of your website is constructed with one goal in mind: convert visitors into results.

Moonstone specializes in:

Targeted Web Design

• Our websites are structured to achieve business objectives, to be attractive to the target audience, be easy to use, and to keep your audience engaged. We lead your visitors to take specific action through quality design, navigation and appropriate calls to action.

E-commerce Development

• Moonstone creates custom Shopping Cart applications or integrates 3rd party Shopping Cart applications into our websites. Your Shopping cart will be integrated with an online Payment Gateway for secure payment processing.
• Moonstone also measures and analyzes shopping cart conversion/abandon rates to identify opportunities for improvement.

Innovative Web Development

• Moonstone uses the latest technologies to intelligently serve compelling content. We’re fluent in XHTML, JavaScript, Flash, and backend technologies such as ASP, .NET, PHP, ColdFusion, Apache, IIS, MySQL, SQL Server, and Oracle. At the same time, our sites are designed to be easy to maintain. We use strategies such as content rotation to ensure website "freshness". Moonstone also brings great experience in interactive capabilities integrating web development technologies with Audio / Visual composition, editing, compression and streaming technology to deliver dynamic online experiences with optimal performance.

Database Design and development

• Moonstone designs and builds databases to produce exactly the outcomes you specify. Together, we establish the data requirements and then work to iterate a database schema that accommodates your data while ensuring data integrity and allowing for its potential expansion. Moonstone may also suggest creating database-level routines aimed at enhancing system performance and stability. Moonstone develops the scripts, components, and applications that interact with the database, and then integrates those applications into the website and tests them rigorously and methodically.

Content Management

• Moonstone recognizes the need to enable non-technical personnel to update website content. By creating websites that you can update, we reduce the ongoing cost of website maintenance. Moonstone will integrate 3rd party content management software, such as Macromedia Contribute or Ektron CMS, or build custom administration functionality to meet your specific business objectives or specialized product database requirements.